In the heart of South Africa’s vibrant communities, Tumi Phake is sparking a wellness revolution like no other.
As the founder and CEO of Zenzele Group, he’s transforming not just fitness, but the entire wellness landscape, creating a movement that empowers, inspires, and uplifts countless lives.
Armed with a solid academic background in accounting and finance, he began his career in banking, with a background in accounting and finance, and gained solid experience in structured lending and capital raising.

Still, something kept pulling him toward a bigger mission, something more personal.
In 2014, Tumi took the bold step of launching Zenzele Fitness, with a mission to provide world-class corporate fitness centres that are affordable and accessible to everyday South Africans.
Starting with a clear purpose and strong partnerships, Zenzele has grown remarkably, now operating 13 state-of-the-art fitness facilities that serve a diverse and expanding community.
Each gym is designed not just as a place to work out but as a hub of motivation, wellness education, and community connection.
Under Tumi’s dynamic leadership, Zenzele Group has grown beyond fitness centres to create a full-circle wellness ecosystem.
This includes innovations in technology, a stylish sportswear line, nutrition services, and healthcare offerings, all thoughtfully integrated to support holistic health.
Tumi understands that true wellness touches every aspect of life, and his approach reflects a deep commitment to nurturing body, mind, and spirit.
But Tumi’s influence extends well beyond business growth.
He is a passionate mentor, dedicated to fostering collaboration and open communication within his teams and across the wider entrepreneurial community.
His active involvement with initiatives such as the Young African Leadership Initiative (YALI), Allan Gray Orbis Foundation, and the Harambe Entrepreneur Alliance demonstrates his commitment to empowering the next generation of African leaders and entrepreneurs.
Tumi’s leadership style is a blend of strategic vision, empathy, and resilience, qualities that have helped him navigate challenges and seize opportunities in South Africa’s evolving wellness market.
He sees success not just in numbers but in the positive impact Zenzele makes on individuals and communities alike.

His long-term vision is clear: to embed wellness into the very fabric of South African life, making it a sustainable and accessible priority for generations to come.
Through dedication, innovation, and heart, Tumi Phake continues to light the way, proving that bold dreams paired with purposeful action can transform lives and inspire a whole continent to thrive.