Last updated: October 9, 2025

This Cookie Policy explains how Crest Africa (“we,” “our,” or “us”) uses cookies and similar technologies on https://crestafrica.com. It should be read together with our Privacy Policy.

By continuing to browse or use our website, you consent to our use of cookies as described in this policy, unless you have disabled them in your browser settings.

1. What Are Cookies?

Cookies are small text files that a website stores on your device when you visit it. They help the website remember information about your visit, such as your language preference or login details, to improve your browsing experience and enable certain features.

Cookies can be:

• First-party cookies: Set by Crest Africa directly.
  
• Third-party cookies: Set by external services like Google Analytics or Google AdSense to track usage and serve ads.
  

2. How We Use Cookies

We use cookies and similar tracking technologies for several purposes, including:

a. Essential Cookies

These cookies are necessary for the website to function correctly. They enable features like page navigation, security, and form submission.
Without these cookies, the website may not operate correctly.

b. Analytics and Performance Cookies

We use Google Analytics and related tools to understand how visitors interact with our website — such as which pages are visited, how long users stay, and where traffic comes from.
This information helps us improve website performance and user experience.

Google may collect data such as:

• IP address (anonymized in EU/UK)
  
• Device type and browser
  
• Pages visited and actions taken
  

For more information, visit: https://policies.google.com/technologies/partner-sites

c. Advertising and Personalization Cookies

We use Google AdSense to display relevant advertisements. These cookies help Google and its partners:

• Deliver ads based on your interests and browsing behavior
  
• Prevent repetitive ads
  
• Measure ad effectiveness
  

You can opt out of personalized advertising by visiting: https://adssettings.google.com

3. Managing and Disabling Cookies

You can control or turn off cookies in several ways:

• Browser Settings:
  Most browsers allow you to block or delete cookies. Visit your browser’s help section for details.
  • Chrome: https://support.google.com/chrome/answer/95647
  • Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
  • Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac

• Google Opt-Out Tools:
  You can prevent data collection by Google Analytics by installing the browser add-on:
  https://tools.google.com/dlpage/gaoptout
  
• Ad Personalization Opt-Out:
  Users can opt out of personalized ads via:
  https://www.aboutads.info/choices/
  https://youronlinechoices.eu/
  

Please note that disabling cookies may affect website functionality or limit access to certain features.

4. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages, such as:

• Google Analytics (for analytics and reporting)
• Google AdSense (for advertisements)
• Social media platforms (when sharing articles or engaging with content)
  

We do not control these third-party cookies. You should review their respective cookie and privacy policies.

5. Consent

When you first visit Crest Africa, a cookie banner will appear asking for your consent to the use of non-essential cookies.
You can:

• Accept all cookies
• Reject non-essential cookies
• Manage preferences
  

Your consent choices are stored for 12 months unless you clear cookies or withdraw consent earlier.

6. Updates to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in our practices or for legal reasons.
Any updates will be posted on this page with an updated “Last Updated” date.

7. Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please get in touch with us:

Crest Africa
100, Canada Square, Canary Wharf, London, E14 5AQ
Email: editor@crestafrica.com
Phone: +44 7743 255086