After dedicating over a decade to running a medical ward in a provincial hospital, Maureen Allem, a medical expert, felt an insatiable urge to explore new horizons.

With over 25 years of experience as a medical practitioner, she witnessed the cosmetic industry’s rapid evolution and decided to take the leap.

Allem’s journey into the beauty industry began when she stumbled upon an article on Botox and medical aesthetics. Intrigued, she consulted with a plastic surgeon and discovered a new passion. Twenty years later, her brainchild, Skin Renewal, boasts 20 clinics across South Africa and over seven million treatments dispensed.

In recent years, Botox injections have become increasingly popular, with a 26.1% increase in treatments globally in 2022 alone.

Allem’s success can be attributed to her commitment to educating patients about the misconceptions surrounding Botox. By prioritizing education and ongoing research, Skin Renewal has established itself as a trusted authority in the industry.

Allem’s journey was not without its challenges. She recalls facing setbacks, including losses and branch closures. However, her tenacity and resilience drove her to persevere. Today, she celebrates not only her own success but also the accomplishments of working women everywhere.

As a woman who has navigated the challenges of building a career while raising a family, Allem understands the importance of supporting and uplifting women.

She believes that women must work twice as hard to achieve success, and it’s essential to acknowledge and celebrate their efforts.

Through Skin Renewal, Allem has created a platform that not only provides cutting-edge skincare solutions but also fosters an environment that celebrates women’s empowerment.

Her story serves as a testament to the power of entrepreneurship and the impact one person can have on their industry and community.